Cat5

  • #MFW_TATRAS SS19 EVENT

    A limited edition of 7 patchwork pieces, made with the iconic fabrics of the brand’s past and current collections. Along with the imposing installation by Duilio Forte, these narrate the important ethical theme of recycling.

    The collection is made with materials from finished products that have been regenerated to take on a new life. It is a strong message from creative director Masanaka Sakao with the intention of raising awareness of the theme and starting a responsible buying process.

    Nylon and natural fabrics, jacquard weaves, solids and velvet have over eighty oriented volumes. Fabrics feature a sophisticated jacquard 3D effect and camo paint and jungle prints typical of the brand. Technical water resistant and windproof fabrics have a denim effect or a lightweight, avant-garde rainwear look.

    Duilio Forte has intervened together with Masanaka Sakao to emphasize the concept. The installation, born of a collaboration with art director Angelo Jelmini, explores the theme of weaving and layers. Wood, which precisely records the passage of time since the birth of the tree, is “hybridized” with other contemporary materials like nylon and fabric to form a unique emotional chimera. The imposing labyrinth-like work evokes the cocoon concept of nests and forests. In getting lost and finding the way it is possible to reflect on the past and the present, ethics and aesthetics.

  • TATRAS FW1819 FASHION STORIES, EP. 3 FEAT IRENE KIM

    The third episode of the FW1819 TATRAS Fashion Stories features an internationally renowned model and influencer: the It Girl of Korean origin, Irene Kim.

    More to come...

    #TatrasPeople #FW1819 #TatrasOfficial #IreneKimXTatras

  • TATRAS FW1819 FASHION STORIES, EP. 2 FEAT KIKO ARAI

    TATRAS FW1819 Fashion Stories  continue and here is the protagonist of the second episode: the Japanese supermodel Kiko Arai.

    To be continued...

    #TatrasPeople #FW1819 #TatrasOfficial #KikoAraiXTatras

  • TATRAS FW1819 FASHION STORIES, EP. 1 FEAT YOSUKE KUBOZUKA

    TATRAS is glad to introduce you to the FW1819 Fashion Stories.

    Six episodes with different protagonists that will bring you to the TATRAS universe and its facets.

    Here is the episode one, starring the Japanese actor Yosuke Kubozuka.

    Stay tuned...

    #TatrasPeople #FW1819 #TatrasOfficial #YosukeKubozukaXTatras

  • TATRAS FW1819 CAMPAIGN

    TATRAS introduce you to the new FW1819 Campaign starring the two top models Maya Stepper and Steven Chevrin, interpreting two urban cowboys who seek for adventure and can’t be tamed.

    The TATRAS PEOPLE are travelers with a cosmopolitan attitude, who are attentive to details and choose a contemporary, on-trend product.

    TATRAS new collection is made with the finest goose down, with an international inspiration and a genderless connotation.

    The FW1819 collection will be available soon on our digital store and in our flagship stores in Milan and in Japan.

    PHOTOGRAPHER // @YURI CATANIA

    MODEL // @MAYA STEPPER 

    MODEL // @STEVEN CHEVRIN

     

     

  • TATRAS PRESENTS S/S ‘19 COLLECTION AT PITTI

    TATRAS presented the new SS19 Collection on the occasion of PITTI fair, in Florence, inside the luxurious Central Pavilion.

    Masanaka Sakao, Creative Director of the brand TATRAS, for Spring Summer 2019 chose to dress the new metropolitan globetrotter by re-encoding classic opulence details, bringing them back in a highly comfortable travel outfit with a strong aesthetic impact.

    Water repellent and thermal insulating, these items maintain body temperature like a second skin and offer protection with sophisticated elegance.

    Here below some images of the Tatras booth at Pitti along with some sneak previews of the SS2019 collection: light, highly technical and contemporary.

    Editorial image by E-Pitti.com

  • TATRAS NEW OPENING IN MIDTOWN HIBIYA, TOKYO

    We are proud to announce the opening of the second Tatras flagship store in Tokyo.

    The store is located inside the new and majestic Midtown Hibiya building, which is more than 190m tall, a new and highly anticipated shopping destination in the Japanese capital, starting from this spring.

    This is the fourth flagship opening in the world for Tatras , just a month right after the opening of the Milan store in via Spiga 3.

    Below are some images of the opening party, held on March 22nd, inside the brand's new store.

     

  • TATRAS FLAGSHIP STORE OPENING PARTY IN MILAN

    Tatras opens its first flagship store in Milan, in the fashion district at No. 3 Via della Spiga.

    The brand celebrates the opening with a special event, held directly in the shop, partying with all the Tatras’ friends!

    Here are some photos and the video with all the best moments of the opening!

     

     

  • The new TATRAS boutique in Milan

    Tatras opens its third flagship store in the fashion district of Milan at No. 3 Via della Spiga.
    The space, which will house the collections for men, women and children and the Lucio Vanotti x Tatras capsule collection was designed by MRZarchitetti.
    The concept for the only European boutique of the Italian-Japanese brand collects iconic Italian furnishings from the 1950’s. The sinuous shapes of chairs and poufs upholstered in dark brown leather, are combined with the rigour of polished steel hanging racks mounted on walls of Calacatta marble.
    The Side table Ragno by Carlo de Carli, the wall displays inspired by the iconic Infinito bookshelves designed by Franco Albini in 1956 and the light wall in the style of great buildings of Italian rationalism, are just some of the elements found in the Boutique.

  • TATRAS "Scenes from a New Heritage"

    The presentation of women's Fall Winter '18'19 collection on February 22nd 2018 at Palazzo Bovara during Milan Fashion Week.

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